Enhance Your Message with Effective Design

I’ll be joining a few rock star colleagues next week at the ASAE Marketing and Membership Conference, speaking on how to “Enhance Your Message with Effective Design.” On the list to cover:

• Project Management 101 – the many roles a marketing director must play
• How to make and use a creative brief (complete with take-homes!)
• The basic design principles
• And what I’m calling the “new principles” of design (What’s that you ask? Maybe you should come find out)
• and finally, how to give feedback to your design team (and how they should be hearing you).

We’re even planning a peer-to-peer review so bring your own marketing or membership pieces for some on-the-spot feedback from your peers.

Want to join us? Session starts at 11:45 on Monday, June 14. See you there!

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